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ULTREIA (ul-TRAY-uh)… a Latin encouragement to “keep going” and “reach beyond”. It is my hope for your educational journey that you always keep going and reaching beyond your limits!
JoBeth Moad, Founder
After more than two decades of helping young performers find success as the Assistant Dean of the Oklahoma City University Bass School of Music and Director of the Summer Music Programs, I am passionate about the arts and helping students succeed in the increasingly competitive field of the performing arts.
An Oklahoma City University alum in vocal performance, I received my Masters Degree from Rice University in opera performance.
My 30 year career in arts administration has taken me to New York City, where I served as the Executive Director of the Israel Vocal Arts Institute - a joint project with the Metropolitan Opera and the Israeli government that sponsored opera workshops each summer in Tel Aviv - and to Atlanta, Georgia where I served as the Coordinator of Community Music Programs at Georgia State University.
As an active participant in the Oklahoma City arts community, I have served on several boards dedicated to the arts and arts education.
